Making your own blog these days is quite easy. All you have to do is use either a content management system or having your own domain and use a website builder.
No matter what option you will take, it is important for bloggers to do some search engine optimization techniques to help drive traffic on their sites.
Today, I am going to talk about some killer SEO tips that bloggers can use to help get them more views.
Maintain Keyword Density
Achieving the right keyword density can help you get better page rankings. The main word that you have to remember when using your keywords is balance. Using too few keywords may lead to poor results, as is overstuffing your blog posts with them.
I usually follow a rule where my keywords only constitute about 1-3% of my entire post. It is also important to include some LSI keywords as well.
Optimize Your Title
By ‘optimize’, I mean that you also put some of your keywords in your post’s title as well. I suggest that you use a long-tail keyword for such purposes as it has been known that it provides a much better ROI than using short keywords.
Optimize Your Images
You also know by now that you should always include relevant photos and other media content on your blog posts to make it more appealing for your audience to read.
But, a common mistake I see that most bloggers do is that they do not optimize their images for SEO. You see, search engine crawlers do not see images the way we do which is why it is important that you always include alt texts in your images.
Consider it a way for these crawlers to help identify what your images are all about. Aside from that, you also have to scale your images well so that they would be much easier to load (which again, will contribute to better page loading speeds leading to better page ranking and SEO performance).
Include External Links
External links are those links that will direct the reader to a content or website that also provides relevant posts. Including external links, believe it or not, can actually help with your blog’s SEO.
Now, when you are going to embed external links to your blog posts, make sure that you put them in the right anchor texts. Do not just use the words ‘click here’ and putting your links on them since it will not really give you the best results.
Instead, you can use any of your chosen keywords and embed those external links on them for maximum performance.
Regulate Your Comment Section
Every blog should come with a comment section so that your readers are able to engage and give you a piece of their mind. Although, for the most part, real people are posting on your blog, there are times that some would use bots to post ads in your comment section.
So, in order for you to maintain relatively good page rankings, it is important that you regulate your comment section by removing spam or harmful comments.